Posts Tagged ‘Zoom’

Nike Zoom Mercurial X1 FK Incorporates Spiridon Sole

Nike blends sporting genres with a new iteration in the Mercurial series joined by the sole unit of the forthcoming Zoom Spiridon retro.

Dubbed the Nike Zoom Mercurial X1 FK, this hybrid silhouette dressed in Flyknit construction releases before the Spiridon next month. But if you’re looking for a teaser purchase beforehand, the Nike Zoom Mercurial X1 FK is available now at Politics for $ 200.

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

Nike Zoom Mercurial X1 FK

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Inside The Design Process Of LeBron’s Nike Air Zoom Generation

words // Nick DePaula:

When Nike pitched a then-18 year-old LeBron James during the spring of 2003 with his own shoe and a massive 7 year, $ 90 Million contract offer, the brand also put together the most powerful design trio it had.

Tinker Hatfield, Eric Avar AND Aaron Cooper were teaming up to design his debut sneaker — a power move if there ever was one.

After meeting the already dubbed “King James,” Coop had a bold and simple declaration for LeBron: “We will design you the most comfortable basketball shoe you have ever worn. Period.”

Bron Hummer H2The trio had a series of sketches and looks to work from early on, that loosely pulled some inspiration cues from LeBron’s controversial Hummer H2, his 18th birthday present. As you’ll see below, there’s a progression to the collar shape and logo placement, along with some shifts to the sleekness of the midsole.

Since Nike was plunking down $ 90 Million, it should come as no surprise that the Swoosh shifted from a subtle collar hit to a more overt midfoot logo about three times the size.

It’s also long been said that Nike execs wanted LeBron to wear #5 when he entered the league, so he could create his own legacy for the number as an expectedly transcendent player, rather than piggyback off of Michael’s #23. Five was thought to represent the fact that his all-around game was all about team, and that he could also potentially play all five positions.

You’ll notice that a “LJ” logo option with a five-pronged crown is featured on the heel counter of one sketch, while another option features five stitch lines through the midfoot. Those details all were scrapped once James decided on #23 for good.

While the look evolved during the process, the technology that Nike’s star trio incorporated into the shoe offered up proven performance for the rookie. Heel Max Air and forefoot Zoom Air provided guaranteed great cushioning, but it was the brand new “Sphere Liner” that would make the Air Zoom Generation such a comfortable and plush shoe the second you put them on. The thick zonal collar padding was used throughout the shoe’s full-length inner sleeve, making for a damn comfy sneaker that somehow still only ran for $ 110.

“LeBron put them on [for the first time], jumped up about four to five times, stopped and said, ‘These are the most comfortable shoes I’ve ever worn,’” smiles Cooper.

Check out the Air Zoom Generation’s sketch progression below, in our latest Sneaker Sketch of the Week. 
1 1150 ZG 146158_040_original2 1150 ZG_2_original3 1150 ZGS_1_original4 1150 ZGS_2_original5 1150 ZG 146158_041_original

6 1150 ZG_4_original7 1150 ZG_3_original

8 1150 ZG 3Dgeneration1_original

9 1150 ZGS_5_original10 1150 ZG allsketches_original

11 1150 ZG 146158_068_original

12 Bron AZG

13 1150 2003 1500 AZG 114 1150 ZG LeBron First Game Generation 3

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Nike Zoom HyperRev 2016 Skylar Diggins PE // Available Now

After an unveiling last week, the Nike Zoom HyperRev 2016 Skylar Diggins PE is now available for purchase. Dressed in orange and accented with 3M branding and a marble outsole, the shoe also packs the quote “You Do You” from her mom. Fans of Skylar and these shoes can pick up a pair now at Nike.

Nike Zoom HyperRev 2016 Skylar Diggins PE

Price: $ 110

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Nike Zoom Lavadome


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 Nike Zoom Lavadome

In time for fall 2011 Nike will be releasing a reissue of their famed hiking shoe, the Zoom Lavadome. In a breathable nylon upper the Lavadome features suede detailing and a thick foam mid sole. With a significantly higher profile than a standard lowcut, this hiking model stands out as a robust outdoor shoe with lots to give.

Completed with a mild heel for extra grip, the Zoom Lavadome is a ballsy, albeit stylish terrain shoe. Also to be released, is a high cut version called the Lavadunk. Watch for them at Nike dealers shortly.

The post Nike Zoom Lavadome appeared first on The Shoe Buff – Men's Contemporary Shoes and Footwear.


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Nike Sportswear Suede Zoom Match Classics


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nike zoom match classic fall11 sneakers 0 Nike Sportswear Suede Zoom Match Classics

We recently showed you the “furry” New Balance M564 and the Nike Match Classics. So why not make the best of both worlds and give you a look at these new Match Classics from Nike Sportswear, in a raw fuzzy suede.

The run will consist of three colourways, with complimentary tonal details. Finished with a white, striped mid sole, the new suede Match Classics, are a rich update on a well worn model. Available now here.

The post Nike Sportswear Suede Zoom Match Classics appeared first on The Shoe Buff – Men's Contemporary Shoes and Footwear.


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Nike Zoom Spiridon Finally Scheduled for Retro Release

2016 is shaping up to be a year of many first. Nike adds to that notion by bringing back a gem from 1997 that purists have been waiting on for a very, very long time.

The Nike Air Zoom Spiridon is finally, excitedly, on the comeback trail for the first time since a brief run in 2005. According to the NikeBlog, the shoe is set to return this year and will officially be titled the Nike Zoom Spiridon 2016. That said, the cult classic likely won’t return in original form, but a new variation closely influenced by the original. But even that is just speculation at this point.

No images of the 2016 version are available at this time (older pair shown above). But keep it locked to Nice Kicks for all the latest updates.

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Video: uniform experiment x Nike Air Zoom Tennis Classic


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The post Video: uniform experiment x Nike Air Zoom Tennis Classic appeared first on The Shoe Buff – Men's Contemporary Shoes and Footwear.


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Nike Zoom All Court 2 Mid


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nike zoom all court 2 mid 0 Nike Zoom All Court 2 Mid

Holidays are right around the corner and Nike is teasing everyone with their newest sneaker preview. The ‘Nike Zoom All Court 2 Mid’ carries a certain retro tone with a sleek modern design. Featuring a fresh silhouette, canvas upper that comes in three colourways, navy, black and white. The front holds a rubber toe cap that is further complimented with a plain white midsole for a timeless look.

We wish we could tell you more but you’ll have to wait until December for further news and release.

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The post Nike Zoom All Court 2 Mid appeared first on The Shoe Buff – Men's Contemporary Shoes and Footwear.


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Kevin Durant & Leo Chang Discuss the Nike Zoom KD IV


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nikezoom kdiv Kevin Durant & Leo Chang Discuss the Nike Zoom KD IV

Oklahoma Thunder’s Kevin Durant and Nike designer Leo Chang talks about the design and concept behind the impressive new Nike Zoom KD IV in this special video. Check out the clip and learn what went into this highly-anticipated sneaker.

The post Kevin Durant & Leo Chang Discuss the Nike Zoom KD IV appeared first on The Shoe Buff – Men's Contemporary Shoes and Footwear.


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A Detailed Look At The Nike KD 8’s Zoom Air Cushioning Platform

words & photography // Nick DePaula

For every shoe, the tooling part — the combination of the midsole and outsole platform — can often take the longest to engineer. There’s an insane amount of design refinements, weartesting and material molding and contouring that goes into the process before getting the setup just right.

With inspiration directly from KD’s sabertooth tattoo and a direct request for a full-length Zoom Air unit, Nike Basketball Design Director Leo Chang worked in tandem with the development team to bring the KD 8’s tooling to life.

Check out the KD 8’s sabertooth-inspired footbucket and Zoom Air platform below in detail.

To read all about the full design and development process of Kevin Durant’s newest shoe, plus a look at several early round samples, be sure to check out our exclusive in-depth interview with designer Leo Chang.

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