Posts Tagged ‘red.’

Nike Air Force 1 Low “Red Paisley” // First Look

Nike is getting more experimental with the Nike Air Force 1 Low as the classic Bruce Kilgore design looks towards spring. After its “Equality” BHM release earlier today, this upcoming colorway sees its sartorial enhancement not at the heel but on the iconic Swoosh.

Similar to the aforementioned “Equality” pair done in all-black leather, contrast red Swoosh branding marks the paneling of this upcoming release. However, the shoe takes on even greater expression as a paisley print flows throughout the red Swoosh joining the tongue and heel branding.

No release details are currently available for this Nike Air Force 1 Low “Red Paisley” colorway. Keep it locked to Nice Kicks for more.

Nike Air Force 1 Low "Red Paisley"
Nike Air Force 1 Low “Red Paisley”
Nike Air Force 1 Low "Red Paisley"
Nike Air Force 1 Low “Red Paisley”
Nike Air Force 1 Low "Red Paisley"
Nike Air Force 1 Low “Red Paisley”
Nike Air Force 1 Low "Red Paisley"
Nike Air Force 1 Low “Red Paisley”
Nike Air Force 1 Low "Red Paisley"
Nike Air Force 1 Low “Red Paisley”

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Nike Air Max Plus “Team Red” // Coming Soon

The Nike Air Max Plus is celebrating its 20th anniversary and now we’re starting to see the silhouette appear in an assortment of colorways. This particular rendition features a tonal makeup throughout with a familiar “Team Red” hue. The only real contrast on the entire shoe is the white swoosh outlined with a black accent. Those details aside, its subtle color offering allow the shoe’s forward design to be paired with an assortment of different wardrobe styles.

The Nike Air Max Plus “Team Red” is expected to release sometimes in January to kick off the New Year. Stay tuned with Nice Kicks for official details upon the release.

Nike Air Max Plus “Team Red”

Nike Air Max Plus
Nike Air Max Plus “Team Red”
Nike Air Max Plus
Nike Air Max Plus “Team Red”
Nike Air Max Plus
Nike Air Max Plus “Team Red”
Nike Air Max Plus
Nike Air Max Plus “Team Red”
Nike Air Max Plus
Nike Air Max Plus “Team Red”
Nike Air Max Plus
Nike Air Max Plus “Team Red”

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Nike Air Max Plus “Chile Red” // Available Now

Nike continues to roll out new iterations of the Air Max Plus and the latest version comes in a colorful “Chile Red” colorway.

Staying true to the original, this version of the Air Max Plus sports a black upper with chile red overlays. The chile red theme is featured prominently throughout the sneaker and a white midsole perfectly compliments the entire look of the Air Max Plus.

The Nike Air Max Plus “Chile Red” is available now at Footshop.


Nike Air Max Plus “Chile Red”

Nike Air Max Plus “Chile Red”

Nike Air Max Plus “Chile Red”

Nike Air Max Plus “Chile Red”

Nike Air Max Plus “Chile Red”

Nike Air Max Plus “Chile Red”

Nike Air Max Plus “Chile Red”

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Giveaway // Win a Free Pair of “Red October” Yeezy 2s & “Nice Kicks” NMDs

The NFL season is upon us and we’ve teamed up with DraftKings for their FREE entry Billion Dollar Lineup Contest. So, what’s in it for you? For one, you could win a billion dollars by entering the contest for free and picking the perfect fantasy football lineup. What’s almost as good? Exclusive to Nice Kicks readers, we’re giving away a pair of deadstock size 12 “Red October” Nike Air Yeezy 2s as well as a pair of Nice Kicks x adidas NMD PKs for readers that play.

For your chance at the kicks and the cash, all you have to do is enter the contest through our IG link and pick your lineup. Entry is free and two winners will be selected at random to receive either the Yeezys or NMDs, respectively.

Good luck!

Official contest rules listed here.

We’ve teamed up with #DraftKings to GIVE AWAY a pair of DS sz 12 “Red October” Nike Air Yeezy 2s and a pair of Nice Kicks x adidas NMDs __ TO ENTER: • FOLLOW @nicekicks on IG • CLICK the link in the bio to register for DraftKing’s FREE Billion Dollar Lineup Contest. • COMMENT your official Draftkings username here in the comments once you submit your lineup for your chance to be selected. Good luck! __ RULES ?— http://tinyurl.com/nicekicksdraftkings

A post shared by Nice Kicks (@nicekicks) on

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Unboxing the Nike Zoom Vapor Tour RF x Air Jordan 3 “Fire Red”

words & video // Ray P.:

Watch here on YouTube

Ahead of its release on August 23rd, grab an exclusive unboxing of the third collaboration between Michael Jordan and Roger Federer. Using the Nike Zoom Vapor Tour 9.5, Federer’s signature tennis shoe, as the base, this court transcending hybrid embodies the influence of the “Fire Red” Air Jordan 3.

From Nike Air, to premium tumbled leather, and that elephant print we all adore, this is a hybrid done right! Watch the detailed in-hand review of the Nike Zoom Vapor Tour RF x Air Jordan 3 above. Although extremely limited, you can expect a wider release after tomorrow. Stick with Nice Kicks for up to the minute news.

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In Retrospect // Air Jordan 4 Laser “Fire Red” Pack

When it came to collecting kicks in 2005 (yes, collecting not flipping) the ‘cult’ was definitely still in ‘culture’ as lining up to get Jordans at the mall on Saturday mornings was far from mainstream even if Nelly was rappin’ about Forces and big brands were investing in a rapper from Queens or a kid from Akron.

While 2005 certainly wasn’t all Timbs, G-Units or White-on-Whites, it still mostly was as the average middle schooler couldn’t pronounce Huarache and dropping more on a pair of kicks than an entire outfit was deemed silly. Yup, real life was still the runway for a neck-breaking shoe and only impressed two or three people in the know. Still, the internet and online communities were beginning to grow as sneaker obsessors had e-homies to dap in the dial-up days. So, where were these closet kick collectors congregating on the days and nights that weren’t a Jordan Saturday?

Niketalk.

The online forum that is irreplaceable for sneakerheads approaching or above 30 and impossible to navigate for everyone else served as THE place to find out about Jordan release dates before blogs boomed or brands had a hard calendar/colorway campaign for anything with sales appeal. Yes, when it came to being up on kicks Niketalk was the end all be all.

So, 12 years ago today if you were hitting F5 on your desktop at odd hours of the morning it was because your fam on NT let you know about a Rare Air online exclusive from Jordan Brand: the Air Jordan 4 Laser “Fire Red” Pack.

Air Jordan 4 Laser "Fire Red" Pack
Air Jordan 4 Laser “Fire Red”

Retailing for a then super-steep $ 200, there was a lot to be excited about in regards to this pack but there was also a lot to complain about. On the good side, this was the closest thing to a “Fire Red” retro anyone had seen since the colorway hit the court on Mike back in ’89. The added Laser component probably could’ve been done without for any of the core consumers at the time, but in hindsight it told the story of the brand’s 20th anniversary and distinguished the drop from future variations.

While NT’ers complained about the leather wings, lack of Nike Air branding and weak inclusion of a flexfit hat and matching t-shirt, best believe everyone in the know was going to shoot their shot on these. Those lucky enough to secure a pair (this author included) still consider themselves fortunate to get them in what was one of the first online exclusive launches from JB and also a bit of an introduction to the polarizing pack/package program.

Still, the Air Jordan 4 Laser “Fire Red” lives in an odd space. Many OGs felt like they fell for the okey doke as the AJ4 would later launch in closer to OG iterations like the “Mars Blackmon” variation and the eventual real deal (though still lackluster in regards to branding and leather) launch in 2012. Just the same, the “Fire Red” Laser motif would find its way onto Fusions, effectively watering down unique appeal to some level.

Air Jordan 4 Laser "Fire Red" Pack
Air Jordan 4 Laser “Fire Red”

So, while pack pairs like the Air Jordan 12 “Nubuck” eventually dropped in solo steeze and the Laser 4’s black brethren lives on in fresh fashion thanks to Kid Cudi co-sign and Travis Scott steeze, where does this “Fire Red” pair land in the history books? Is it a sleeper? A classic? A dud? Well, as we remember the shoe that had the internet going nuts 12 years ago today, we ask you your take in the voting poll and comments section.

Regardless, thanks for the memories, JB and NT.

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Air Jordan 1 “Metallic Red” // Release Date

While the Air Jordan 1 “Metallic Blue” continues to sit on shelves at ridiculous sales prices, Jordan Brand isn’t stalling on more drops from the timeless “Metallic Series.” Next month, the Air Jordan 1 “Metallic Red” will make its way to retailers.

Due to land in stores on its May 6 Jordan Release Date, the simplistic white and red Air Jordan 1 High harkens back to an earlier time more than 30 years ago. Do you plan to grab this piece of Jordan Brand history next month? Let us know.

Air Jordan 1 “Metallic Red”

Colorway: White/Metallic Red-White
Style #: 555088-103
Release Date: May 6, 2017
Price: $ 160

Source: j23app

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In Detail // adidas EQT Support RF & EQT Racing 91 “Turbo Red”

2017 is all about EQT for adidas, but make no mistake: they are not living in the past. Revamping archival silos with Turbo Red accents that feel fast and look bright, the adidas EQT Support RF and EQT Racing 91 offer retro driven fashion with modern appeal. Shot by our friends at Hypebeast, check out the styled shots below and shop both silos now — the EQT Support (here) and EQT Racing 91 (here) — online at adidas.

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Interview // A Detailed Look At Adidas Originals’ Full “Turbo Red” EQT 2017 Collection

words, interview & images // Nick DePaula:

Diving back into the 1990s has been a commonly seen shift of late in the apparel world, and for adidas, it was a time of great change, marked by a new era of design language and new takes on branding. For starters, the company moved away from its iconic trefoil logo, launching the awards podium-inspired “mountain” reinterpretation of Three Stripes, in a sharp hue of green no less.


adidas Creative Director Peter Moore’s original 1990 logo update overview.

The peaking stripes aimed to represent an athlete’s journey to the top — “sporting excellence” — adding aspiration to the otherwise static trio of parallel bars. In turn, the brand was also launching a new outlook on performance footwear and apparel altogether: adidas Equipment. Or, EQT for short.

In recent years, adidas has looked to not only deepen its product storytelling, but also offer up a more cohesive range of silhouettes all highlighting one common trait or theme. That brings us to today’s newest collection, a reimagined and modernized take on the brand’s earliest EQT styles.

While still embodying the brand’s initial EQT mantra of “Everything that is essential. Nothing that is not,” the 2017 take on the era-defining EQT Support silhouette keeps those principles intact, ushering in new materials, updated cushioning and a sleekened stance for today’s style.

The full collection of Men’s and Women’s footwear, which can be seen below, ditches the original green in favor of polar opposite accents of Turbo Red, all atop more muted black and white backdrop base colors. Each model  features varying overlays and panels called out in color, allowing the collection to share a theme in different and individualized executions.

Just last month, adidas invited a group of select media to view their newest assortment of sneakers from a private venue space coinciding with Miami’s weeklong celebration of culture that is Art Basel. The setting was fitting for a footwear series that’s shifted from pure performance in the 1990s to on-foot art over two decades later. Longtime EQT collaborator Pusha T was also on hand to help to share his love for the model.

To hear all about the new “Turbo Red” lineup of models, as well as discuss the brand’s approach to marketing and its recent run of influencer success, Nice Kicks caught up with both Torben Schumacher, VP Product and Alegra O’Hare, VP of Global Brand Communications.

Nick DePaula: To start off, how would you describe the original design language of the EQT series, and how did you guys look to reimagine that for today’s era with this expanded collection?


Torben Shumacher, VP Product, adidas Originals and Core

Torben Shumacher: EQT is one of the most interesting and iconic stories of our archives from the 90s. Going back to looking at the adidas brand and how we restarted the brand in many ways, Rob Strasser had come in and had a new view on how shoes should look and what the brand is all about. They stripped everything down to the minimum, and did it in a very pure, daring and simple way.

We were really dancing around with the idea of bringing it back, and it’s right for now. It really tells a story from the classics, all the way to the modern and contemporary way that shoes look today. We really like both ends of it. The classic footwear is still something we stand for, and then you can see the journey of bringing in Boost, Primeknit and more modern materials.

They still very much speak to the idea of EQT from back in the day. That same minimalistic approach, and you don’t need a brand mark to spot an EQT. That’s what I love about the entire collection — EQT is a perfect representation of those two worlds and how they come together.

NDP: From a planning standpoint, when you’re looking to bring something back like EQT, do you always look to also re-envision it with new technology and constructions?

Torben: We want to go back to what the core idea was, and then find creative ways to reinterpret it. They totally can just be a 1-to-1 Retro, and there’s obviously a huge community that can appreciate that and loves to see those. In many ways though, we find it interesting to look at things in a new way, and we think that adds to the overall story.

NDP: We’re here in Miami at Art Basel, which is known for pastels like teal, pink and yellow. How did you guys decide to choose one color that would live through the whole lineup? 

Torben: It was a really bold move back in the day, for them to pick one key color and put it across the entire line. The green became so iconic for EQT originally. That led us to pick a new color in Turbo Red, that was vibrant and strong, and stands for 2017. Rather than looking at how the shoes used to look, we wanted to look at how the shoes could look today.

NDP: From a brand standpoint, what’s the thinking been in building some of these launches and events around a cultural moment or weeklong event in style – like Art Basel and Fashion Week?

Alegra O’Hare: What we try to do is take inspiration from the product, and with the EQT, it’s about the history and how it cut through the clutter back then. We wanted to go to Miami, where there’s a huge art community, and how can we bring the essence of that product to life at Art Basel, which is arguably one of the most intense cultural moments in the US especially.

From a strategic point of view, we want to understand which cultural moments we really want to tap into the community and create that kind of cultural clash, where we’re bringing together all types of people and can really express something new about the brand.


adidas EQT Support 93/17

NDP: The first thing I noticed, that I was really excited about, was the Boost midsole sculpting on the 93/17 pair. What inspired looking at executing the Boost in a new way?

Torben: So far, Boost has been used in a very simplistic way, and it’s been great. We’ve been celebrating that. When we looked at EQT, we really wanted to bring in and not compromise on today’s technologies with fit and comfort. Boost and Primeknit were two natural materials to utilize.

EQT is known for its iconic midsole design and the structure of the stripes with the molding, so we were really thinking about how we can take that iconic design language and marry it with Boost. It’s really the first time that you’re seeing such a treatment to the material, and we’re really excited about it.

NDP: In our world, we’ve seen such a shift in the last year and a half or so with people really gravitating towards adidas models in particular. What do you guys look for in someone that might be deemed an influencer, and what about the brand do you think has drawn people in?

Torben: I think it’s really just the mindset. We look at ourselves as creators, and we want to find creators that share the same mindset. People that can help us to create a strong point of view. Dare to find your own path and write your own story, and not follow any rulebook.

Alegra: I think it also goes to the ethos of our brand — challenging. Challenging the status quo, and once we really embraced that is when we started to see a massive shift. That’s when everything started to begin, and I think NMD is a great example of that. Nobody really expected that from us, both the product and the way we launched it. The whole mix was a great thing that came together and was unexpected.


Alegra O’Hare, VP, adidas Global Brand Communications

NDP: We had the first collab of the NMD, and at the time we were all loving the model, but I still don’t think we even saw it blowing up the way it did. On a similar note, what are some of the factors that can take someone from being a collaborator, to having their own capsule, like we’ve seen with Rick Owens, Raf, Alexander Wang, Stella and so many others that you’ve partnered with?

Torben: There’s no rules. We have this idea of “open source,” and so we want to invite likeminded creators in and really have a conversation. Rather than come in with a predetermined set of rules that we want to apply to a partner. Those conversations then lead to a creative process and ideation. That might lead to one singular product, or it could lead to something bigger. Most of the projects have grown over time, and we’ve all been happy about how that has come together and been true to both our brands and our partners.

NDP: How would you compare styles between US and European consumers? Since we’re now in such a digital age, it feels like those styles are really blending together more and more.

Torben: I think the key is that it’s become a digital conversation, and information availability has really allowed us to see a drastic alignment of global trends between North America and Western Europe. There’s hardly any differentiation at any time between trends in London versus New York. That’s been great for us. It’s really helped us to get one global message across.

NDP: In terms of influencers and seeing your products being worn by trendsetters, I think it’s fair to say adidas has been in the lead of that segment in our world as of late. Does being in the lead for some of those coveted products change the way you guys approach things going forward? 

Alegra: When you lead, there are people following you. You have to keep on pushing yourself to move ahead. I think the important thing is to not repeat, and to change. To keep on changing, while always being true to yourself as a brand. It’s easy to get into a comfort zone and think that everything we’re doing is perfect, but I think that’s part of the culture of us as a brand. We need to keep on challenging ourselves. We’re always trying to express ourselves in a new way. When you look at leadership, we approach it as there’s no one in front, and we have to be even more clear about where we’re going.

Torben: We don’t want to follow along with what we’ve done. There’s no rulebook or one recipe that is the magic one. I think keeping that same curiosity in the process and that same creativity and mindset of trying to change conventions, and finding different ways of approaching things, through collaborations and partners, is the reason why we’re here. We really want to keep that honest and clear perspective on what we’re doing.

Alegra: If you look at our Alexander Wang launch, just the fact that we turned the logo upside down, we’re continually looking at how we can challenge things. Whether that’s how we view our brand, or how we keep on engaging with people.


adidas EQT “Turbo Red” Collection

adidas EQT Support RF

adidas EQT Support RF

adidas EQT Support RF

adidas EQT Support RF

adidas EQT Support Ultra

adidas EQT Support ADV

adidas EQT Racing 91 W

adidas EQT Racing 91/16 W

adidas EQT Support ADV PK

adidas EQT Support ADV

adidas EQT Support 93/17

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A Recent Look At North West’s Custom “Red October” Nike Air Yeezy 2 

words // Nick DePaula:

Just after Kanye West was joining forces with adidas over a year ago, Kim Kardashian shared a look at several of their family’s matching sneaker lineups. One lineup that caused a stir was the then-trio’s batch of “Red October” Air Yeezy 2s.

#Famleezys!!!

A photo posted by Kim Kardashian West (@kimkardashian) on

Kanye and Kim’s pair were pictured, along with a toddler sized pair made for their daughter North. Presumably, the youngster’s sneaker was custom made with a foam injection mold process, similar to how Crocs are made.

Recently, designer Jeff Staple shared yet another look at the toddler pair, featuring a scaled-down take on the adult size’s heel molding, textured quarter panel and midfoot strap. Check out the crib-sized foam injected sneaker below, made with a surprisingly great level of detail.

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