Posts Tagged ‘market’

Chinatown Market is Making Bootleg Chuck Taylors & So Should You

lead image by @jpgutta_

The phrase “Just Do It” is back at the forefront of sports and pop culture, but perhaps it’s just as relevant in fashion and design.

For Mike Cherman, the mind behind the KITH logo, countless Nike Sportswear projects and the brand Chinatown Market, his JDI attitude toward creation is spreading with the intent of more DIY apparel and footwear on the market.

Teaming up with Converse, the Cali resident returned to his home of New York to disrupt the red carpets of Fashion Week to set up shop at the brand’s NY flagship to create bootleg Chucks with his team of experimenters and the people of the Big Apple.

From lacing LeBron with 1 of 1s to having Erykah Badu slide into his DMs, hear why his bootlegging brand is changing the laws of collaboration and shifting the perspective on Do It Yourself style.

Nice Kicks: First off, how’s it feel to be back in New York and tell us about the Converse event.

Mike Cherman: It’s really good to be back in New York and we’re excited to bring some of our customizations here for Fashion Week. We’ve got everything from airbrushing to rhinestones to glitter transfers to hand-painting to the printing gun. We brought almost our entire office out here, so I’m pretty much a little babysitter. [Laughs] We brought it all out so I’m super excited.

Nice Kicks: The bootleg Chucks have made a huge splash. How’d the idea first come about and how does this event see the next evolution of it?

Mike Cherman: You know, that whole thing came out of the idea of taking two of the most demanded things in pop culture and smashing them together. For us, constant experimentation takes place in our office and that experimentation led us to that. Obviously, that bootleg was such a strong idea but it’s really about us continuing to tell the story of customization and the idea that Chucks can change all the time.

As consumers of the Chuck we know it’s a longstanding staple that hasn’t changed in years, but it’s our job to show that they’re so much more. You can really go crazy with them as a canvas. They’re so perfect for us to play with.

Nice Kicks: Growing up in the 2000s whether it be gear or kicks, what was your relationship to both streetwear and bootleg gear?

Mike Cherman: From a young age, I used to go into New York City with my dad. We’d go to Chinatown after he got out of work and we’d go to dinner and buy toys. That left an impression on me as a kid.

But I think the bigger picture is that we’re trying to take the whole DIY nature of what bootlegging really is and that’s creating ideas that don’t already exist and allowing them to happen. It’s almost the idea of forced collaboration. It allows us to constantly create new ideas that maybe the powers that be don’t want to see, but the idea for us is to show the consumer that the ideas are constantly coming.

Converse Chuck Taylor Chinatown Market

Nice Kicks: The bootleg Chucks have been gifted and worn by the likes of LeBron James, Nigo and Erykah Badu. How did that interest come about and what’s it like to see them sport your creative work?

Mike Cherman: You know man, the beauty for us is about the idea and less about the credit. It’s beautiful when you see LeBron get those shoes and then Erykah Badu hops in your DM and says, ‘I need them!’ I’ve been growing up listening to her since I was a kid so it’s amazing to see something like that happen.

It’s the validation of the idea, you know? We’re not out here to say Chinatown Market did this. It’s more about can we inspire that DIY nature in the marketplace? After this event, you’re gonna see hundreds of kids who went and made their own Converse and activated it themselves to create their own bootleg. To me, that’s inspiring and our idea in the first place: DIY, make it yourself and go for it. That kind of spirit is what’s going to lead the next generation of creators.

Nice Kicks: Irony and humor are at the heart of the brand. Is it perfect time to be printing a Swoosh on shoes or branding product as Nike when others are doing crazy stuff like cutting the logo off their socks?

Mike Cherman: Exactly, man. We’d like to have that statement to know that we’re behind all those things [that Nike is doing]. We’re not on the other side.

Converse Chuck Taylor Chinatown Market

Nice Kicks: Lastly, what’s next from Chinatown Market on the footwear tip?

Mike Cherman: Constant innovation on how we approach footwear projects. I think you’re going to see some really interesting things from us over the next year. We look to just continue to build our relationship with Converse and try to make some interesting projects.

We want to shake up the industry in regards to how people look at collaborations and how they look at small brands and how they can shake up the bigger landscape of retail across the US and across the world.

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The Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection Releases this Friday

Ronnie Fieg has officially unveiled all three colorways of New Balance’s latest 574 Sport, releasing in conjunction with Dover Street Market.

New Balance’s modernized silhouette combines elements of the classic off-road runner with new-age styling, featuring Fresh Foam technology in the midsole, a mono-sockliner and interchangeable velcro “N” logos with 28 different color options. The “N” patches also include leather, nubuck and reflective offerings.

The collection pays homage to some of the classics within the 574 lineage, while also incorporating various elements and details influenced by Ronnie Fieg and Dover Street Market. The grey offering is influenced by New Balance’s notoriety for crafting a series of their most iconic styles in this colorway, while the navy and black versions tribute Fieg’s favorite 574JN model as well as DSM’s signature all-black palette. Each model features co-branded insoles along with extra laces and a special “N” system packaging.

The Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection is releasing this Friday, July 7 at all Kith locations, Dover Street Market, Kith.com and Doverstreetmarket.com. All Dover Street Market shops will release the collection in-store on Friday, July 13.

Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection

Price: $ 160

Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection
Ronnie Fieg x Dover Street Market x New Balance 574 Sport Collection

 

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adidas Explodes in US Market Share While Nike, Jordan Slide

Last year, Nike, Inc. (which includes Nike, Jordan Brand and Converse), took home nine of the top ten spots in the list of best selling sneakers in the US. Still, it was adidas who claimed the lone and top spot of #1 seller in 2016 with the Superstar.

While the Swoosh and the Jumpman still lead the Stripes in US market share, bar graphs depicting domestic market share in May of 2016 versus that of 2017 show adidas catching up.

Sneakerheads will point to the wave beginning in 2015 with the debut of the Yeezy line while the mass success of Boost and halo effect have of Kanye have certainly helped their cool cache. With that said, the market as a whole is typically behind the innovators that compose such a sector as our own and the numbers seem to show it as reflected in 2017.

Will adidas’ momentum roll on or will Nike and Jordan continue to lead them in the US? Let us know your opinion in the comments section.

Info via NPD Group & Yahoo! Finance

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Pusha T x adidas EQT “Black Market” Drops on Black Friday

Virginia native and GOOD Music representative Pusha T has another collaborative shoe with adidas in the works. Following the 2014 release of his EQT Guidance ’93, Pusha opts for Black Friday 2015 for his latest offering.

Tentatively titled the Pusha T x adidas EQT “Black Market,” the shoe is scheduled for a Friday, November 27 release. This represents adidas’ confidence in Pusha T to put numbers on the board on a huge sneaker release day. And considering the success of his first release, we’d say that confidence is very well placed. Stay tuned for more details.

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Apple Takes Top Spot in China as the Smartphone Market Shrinks for the First Time Since 2009

While China is often thought of as an emerging market when it comes to tech, a new report about smartphone purchase patterns suggests that this might not be the case anymore. The IDC report tracks 98.8 million smartphones shipped during the first quarter of 2015, a decrease of 4% year-over-year and 8% compared to Q4 2014. This represents the first decrease in nine years, indicating a slowing of the market. These findings suggest that manufacturers might find it harder to move devices now that they’ll have to convince existing owners to upgrade their devices, as opposed just attract first-time buyers. One thing is for sure though — China loves its iPhones, with Apple grabbing 14.7 percent of the total shipments in China, making them the number one choice among users.


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Dover Street Market x Air Jordan 1 Official Preview & Release Date


words // Gregory Williams:

Getting ready to take its collaborative profile up to another level, Dover Street Market has teamed up with Jordan Brand to provide the classic Air Jordan 1 with a tonal patent leather makeover. Using MJ’s first signature silhouette as the base, DSM revamps the model’s entire base with a darkened shade of navy blue filling in its upper, laces, accents and outsole. Coupled with a contrastive white midsole, Nike Air tongue detailing and DSM-branded insoles, fans of this collaborative Air Jordan 1 can expect these joints to be available Thursday, April 16th in-store and online at Dover Street Market New York and select NikeLab destinations.

Dover Street Market x Air Jordan 1

Release Date: April 16, 2015

Dover Street Market x Air Jordan 1 Official Preview & Release Date

Dover Street Market x Air Jordan 1

Dover Street Market x Air Jordan 1 Official Preview & Release Date

Dover Street Market x Air Jordan 1

Source: DSM/NikeLab


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