Posts Tagged ‘‘Deal’

LeBron James Signs Four-Year, $154 Million Deal with Los Angeles Lakers

LeBron James, heading into his 16th NBA season, will join the third team of his career as it was announced yesterday that the King is headed to Hollywood. James inked a four-year, $ 154 million deal with the Los Angeles Lakers according to a statement from his agency, Klutch Sports, Sunday evening.

James, 33, declined a $ 35.6 million offer to remain in Cleveland, where we’d returned for four years after leaving the team to play for the Miami Heat. Now a part of the most storied franchise in NBA history as well as the leagues largest market, James is poised to realize his aspirations of even greater wealth in the entertainment capital of the world.

Nike’s lifetime partnership with James will obviously benefit from his move west. The brand is extremely present in Los Angeles as it’s one of their biggest markets. James’ 16th signature silhouette with Nike is set to debut later this year, thus igniting a new chapter in his sneaker legacy. James’ Nike LeBron 15 was the highest selling performance basketball sneaker last year.

LeBron James will wear No. 23 in Los Angeles next season.


Zach LaVine Signs Massive Shoe Deal With Adidas

With momentum across the brand in recent years, adidas Basketball looks to continue to add to its NBA starpower by officially inking rising Chicago Bulls scorer Zach LaVine to an endorsement deal.

First reported by our own Nick DePaula on ESPN, the 4-year deal could be worth as much as $ 35 Million after incentives, and gives the 6’5″ scoring wing and two-time Slam Dunk Contest champ an opportunity to become a future face of the brand. Of course, LaVine was a key centerpiece of this summer’s blockbuster trade that saw Chicago send All-Star Jimmy Butler to the Minnesota Timberwolves.

He’ll be a focal point of the team’s offense once he hits the court this season, and is looking forward to making his mark in his new home, both with the Bulls and adidas.

“Adidas has a great brand presence already in Chicago and I want to take advantage of their resources immediately,” LaVine told DePaula. “Bringing my own flavor, touch and vision is something I’m really looking forward to, as well.”

For now, he’s expected to wear the Crazy Explosive model, with additional PEs in the works for the remainder of the season. The brand recently opened up a new flagship store in Wicker Park — at 5,000 square feet, it also happens to be the biggest Three Stripes store in the world. Stay tuned for more updates on the new adidas partnership for Zach LaVine.

LaVine working out in the adidas Dame 4


Five Artists Who Should Have a Shoe Deal

words & opinion by Creighton Phillips

With Influencers playing a major role in sneaker and apparel sales, there’s an influx of artists who could garner the appeal to take a storied brand to the next level. Here are a few suggestions of some of my favorite artists that could catapult a brand to new heights.

Frank Ocean

Frank Ocean has had a mystique that rivals some of the greatest artists of the previous generations. Waiting roughly five years to bring his latest works to the graces of his fans, Ocean’s ENDLESS visual album, inspired by the works of two time Nike collaborator Tom Sachs, and Blonde were both masterpieces in their own right. Appearing at festivals this year wearing JW Anderson Converse sneakers and Virgil Abloh’s Nike x Off-White Prestos could only make one wonder why is it that the guy who has crafted modern R&B masterpieces has evaded the spotlight of a sneaker collaboration? Could it be saturation or is it that the best is yet to come? We’re hoping for the ladder from fans of the Blonded crooner. We all really want a pair of NIKES from this guy.

King Krule

Another songwriter extraordinaire in need of a sneaker cosign from fans of the artist is none other than bluesy Archy Marshall, also known as King Krule. With albums like 6 Feet Beneath The Moon, A New Place 2 Drown, and his most recent offering The Ooz, Krule could fare well in the UK with a collaboration along the lines of what Skepta was able to accomplish with the Swoosh. The Zoo Kid himself could get a pair that resembles something of a JD Sports collaboration/exclusive, which would resonate pretty well with fans of the young artist and trainers alike. Think like what Wale did with Villa in the US only overseas. What better way to go out and get ribs than with a pair of Archy Marshall’s?

Lil Uzi Vert

Next on the list of Influencers deserving a pair to represent their stylistic impact would be the enigmatic Lil Uzi Vert. After a slew of mixtapes and a gold charting debut album in Luv is Rage 2, the “XO Tour Llif3” rapper is ready to be endorsed by the major brands he so comfortably sports. Whether it be with the Three Stripes or Nike, Uzi has been on the cusp of snatching the title for the most stylish young artist in the music industry. After having an album cover designed by
Off-White and being seeded some of the most coveted pairs of the Virgil Abloh x Nike collaboration, Uzi is ready to take it vertical. With major brand backing — perhaps that of Off-White itself — the rapper with the most stage presence not named Travis Scott could now do what he really wants: stunt.


Solange has been on a tear artistically and style wise, and there aren’t many women in the industry or everyday life that could match her. With sold out shows at the Guggenheim and Radio City Music Hall, Solo has been ready to follow up her earliest endorsement with Puma. After seeing other performance artists like FKA Twigs and frequent collaborator Dev Hynes getting their just due from the likes of Nike and Adidas respectively, it’s a toss up with who could be the most fitting outfitter for the “MAD” and “F.U.B.U.” songstress. It’s about time for Solange to get another seat at the Influencers table in my opinion, and what better brand to outfit her head-to-toe than adidas?


What better way to end an opinion piece about Influencers ready for endorsement than Ms. Ivy Park herself, Queen Beyoncé. After a career that rivals some of the greatest entertainers ever, Beyoncé is more than ready to be outfitted by a brand like Nike, specifically NikeLab. Pair her star power with the innovation of NikeLab and give Ivy Park the same backing that the YEEZY imprint has gotten from adi and watch the brands simultaneously flourish. Just think about the great strides that Rihanna’s Fenty line has made with Puma and imagine the platform that Nike could provide for Bey. It’ll definitely be one that won’t plateau. It’s a party indeed.


Ben Simmons Will Meet With Adidas & Nike This Week To Talk Shoe Deal

words // Nick DePaula:

Top NBA draft prospect Ben Simmons is looking to sign a shoe before the league’s annual draft lottery event on May 17th, when teams have their selection order slotted, and he’s meeting with both adidas and Nike this week to begin endorsement contract negotiations.

Simmons and his agent Rich Paul will meet with adidas later today in Los Angeles, then meet with Nike over the weekend. Paul’s agency Klutch Sports Group will then likely continue negotiations into early next week, and look to make a decision on Simmons’ shoe deal before next weekend.

Neither brand is believed to be offering a signature shoe, but would create custom PEs of their newest statement level models in Simmons’ team colors. Since turning pro, Ben has been seen rotating between both Nike and adidas sneakers in workouts and off-court appearances.

For more details and a look at the potential contract structure, you can read the full story on The Vertical.

Ben Simmons_adidas Yeezy Boost 350_Rich PaulBen Simmons_Air Jordan 1Simmons_Wearing LeBron 13_adidas Yeezy alongside


(more…) Deal of the Day: 10 Best PUMA, adidas & Reebok Styles at Least 25% Off

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(more…) Deal of the Day: 10 Nike SB Kicks for $50 or Less with Free Shipping – The source for sneaker news, information, culture, and history.

(more…) Deal of the Day: 15 Best Nike Kicks on Sale for Under $65

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(more…) Deal of the Day: 20 Best Deals Still Available from Last Week

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(more…) Deal of the Day: 10 Nike Flyknit Lunar1 Colorways for Over 40% Off

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T.I. Inks Deal With Columbia Records And Reveals Pharrell Collaboration

America's Most Wanted Music Festival With Lil Wayne And T.I. At The MGM Grand

By Sowmya Krishnamurthy

T.I. has a new home. After being at Atlantic Records since 2003′s Trap Muzik, Tip has inked a new deal with Columbia Records. According to an official press release, Pharrell Williams was not only instrumental in helping T.I. make that move, but will be executive producing his upcoming ninth studio album along with Timbaland and DJ Toomp.

“I’m honored to be partners with such a successful, passionate and creative conglomerate like Columbia Records, who respects and supports the vision of their artist and partners. Nothing but love, respect & appreciation for Doug Morris, Rob Stringer and the entire staff,” T.I. said in a statement. “Also, a special thank you to my big bruh, Sk8board P, for always believing in me and also executive producing my upcoming project.”

“We’re excited to be in business with Columbia Records and it’s team of leadership. I’m now looking forward to spreading our music on a global level,” added Jason Geter of Grand Hustle.

Tip’s new album, which he’s said before will be titled Trouble Man II: He Who Wears the Crown, will be released early 2014 via GrandHustle/Columbia Records. The rapper’s last release was 2012′s Trouble Man: Heavy Is the Head.

Tags T.I.


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