Fashion Girl of Today:Element

Element
by RuxandraIoana

Colin Kaepernick is the Face of Nike’s 30th Anniversary “Just Do It” Campaign, Signature Collection Also in the Works

Colin Kaepernick, social activist, and former San Francisco 49ers quarterback is the face of Nike’s 30th anniversary “Just Do It” campaign.

A Nike endorser since 2011, Kaepernick broke the news today on Twitter by revealing the first advertisement from the upcoming campaign. A biting, visceral image, shows Colin’s face in intimate detail. Centered into a noir backdrop overlaying the intricacies of his skin, the words “Believe in something, even if it means sacrificing everything” speak in a deafening and cunning tone.

The ad, of course, leans generously into the outcome of Kaepernick’s social injustice protest and subsequent removal from the NFL. Kaepernick famously sat during the national anthem in August 2016 and kneeled during America’s song in weeks thereafter. Other NFL players quickly and forcefully followed his lead.

In the two years since Colin’s initial peaceful protest, it’s largely believed he has been “blackballed” from the league. Kaepernick, in turn, filed a collusion grievance against the NFL in October, stating they organized an effort to keep him out of the league based on his social and political beliefs.

Nike’s restored commitment to Kaepernick seemingly works in contrast with one of their biggest business partners — the National Football League. Renewing its deal as the league’s official apparel provider back in March — an agreement that will continue through 2028 — Nike realigning with Kaep appears grossly in opposition given his very public court battle with the NFL. Yet, he’s the face of a hugely important campaign for Nike, one that will also feature LeBron James, Serena Williams, Odell Beckham Jr., Lacey Baker, and Shaquem Griffin.

Although Kaepernick has been on the Nike roster for seven years now, he’s been visibly absent from brand advertisements for the last two. Nike seemed at a loss for what do to with Kaepernick during said period. However, as ESPN’s Darren Rovell points out, “Nike has been paying Colin Kaepernick all along.”

His presence in the budding “Just Do It” campaign represents newness for both parties, as Kaepernick’s representatives — Mark Geragos and Ben Meiselas — reportedly worked to restructure his deal in recent months. As stated by Charles Robinson, a senior NFL reporter from Yahoo Sports, Kaep’s new deal with Nike will be on par with other top-tier football players. His “star” contract is reported to pay him in the millions of dollars per year. In addition, Colin will have his own branded collection that will include sneakers, jerseys, and shirts. It’s also worth noting that “star” contracts in the past have included a clause for royalties.

While Nike should be applauded for championing Kaepernick with an extended contract and newly heightened brand visibility, interest from other sportswear brands may have thrust them into motion. Back in April, Adidas publicly stated that they had an interest in signing Colin if he played for an NFL team in the upcoming season which kicks off later this week. However, given the climate of Kaepernick’s legal battle with the league, it’s off base to assume that Adidas had any real assurance that Kaepernick would suit up in the NFL this season.

It’s actually a foregone conclusion that Kaepernick won’t play in the NFL this season. And, if you’re keeping pace, evident that he won’t play in the NFL at any point in the future. So how does Nike promote a football player who’s no longer a professional football player? That’s simple; Colin Kaepernick was never just a football player to begin with. The same way Michael Jordan, LeBron James, Serena Williams, and countless others aren’t just athletes. They are all so much more. That’s always been the driving force.

What’s In Their Wardrobe? // Nigel Sylvester

From his long tenure with the Nike team as a professional BMX rider and his awaited signature Jordan 1 that’s launching this weekend, Nigel Sylvester has curated his own style that also pairs well with a wide range of other Swoosh sporting favorites.

The Nigel Sylvester x Air Jordan 1 was designed to match the way his Jordan 1s look after rigorous riding sessions with distressed marks throughout which are typically caused by using his shoe as a brake. This simple idea factors into creating his own wardrobe style. It’s fairly simple and versatile enough so that it’s almost guaranteed to match whatever shoes Nike’s sending him on a regular basis.

Living in New York City, Nigel Sylvester is naturally exposed to an eclectic assortment of streetwear and clothing brands in a short radius of each other. And since he spends a lot of time actually riding his bike and filming his acclaimed GO videos in exotic destinations around the world, his style has to be practical and functional while he’s mastering impressive video parts and longwinded trick list.

Tricks to Master Minimalism

Nigel Sylvester is known for having an incredibly minimal style. That being said, it makes a statement and it’s versatile while he’s out riding. His go-to style as of late has been a simple long-sleeve shirt and black skinny jeans, making it easy to stack with his arsenal of Jordan 1s in almost every colorway. As shown in his GO film from the New York stop, there’s a scene of him going into the A.P.C. store in Soho where he cashes in on some of the brand’s Petit New Standard jeans.

More often than not, his color palette is fairly muted, which allows most of the attention to stay focused on his shoes. And when the temperature in New York finally start to dip, he’s breaking out his impressive layering game that makes his fashion style seem like a daily uniform that’s also helpful for staying warm. Brands like Alpha Industries offer plenty of simple styles with wearable looks, which Nigel also incorporates into his own wardrobe.

Nigel Sylvester wearing the Nike SB Jordan 1 x Lance Mountain. Roof-rack not included.
Nigel Sylvester wearing the Lance Mountain 1s. Roof-rack not included.
Black on black is an easy way to add some metallic flair.
Black on black is an easy way to add some metallic flair.
Aime Leon Dore bomber with the red Metallic Jordan 1s.
Aime Leon Dore bomber with Metallic Red Jordan 1s.
The easy combo when you live in paradise.
The easy combo when you live in paradise.
Easy pairings for when you're always on the go.
Easy pairings for when you’re always on the go.
The brakes come out of the box looking a little worn in.
The brakes come out of the box looking a little worn in.
Style tricks when traveling to Tokyo.
Style tricks when traveling to Tokyo.
The new way to do black and blue.
The new way to do black and blue.
The ball's in your court if you already pair your Royals with black jeans and black long-sleeves.
The ball’s in your court if you already pair your Royals with black jeans and black long-sleeves.
The elephant in the room is the fact that Nigel Sylvester made his style look impeccably easy and sophisticated at the same time.
The elephant in the room is the fact that Nigel Sylvester made his style look impeccably easy and sophisticated at the same time.

Biking is a Sport. Dress for It.

BMX riding is as much of a sport as the other categories that Nike represents, so you may as well dress the part. Only unlike a team uniform dress code, anything goes. Nigel Sylvester was recently involved in KITH’s sport lookbook, where he debuted a series of warm-up essentials and kicks that were included in the brand’s seasonal offerings, wearing shoes like the KITH x Nike Air Maestro 2s and Air Pippen 1s.

And like any other sport, it’s all about dressing for the weather, especially in the sometimes extremes of both ends of the weather spectrum in New York. Just before heading to London and Paris for his most recent GO movie stop, Nigel Sylvester spent a few days in Dubai where he broke out some BAPE camo sweat shorts with a fresh pair of Jordan 1s for a practical look that also matches the impressiveness of his bike stunts.

Broadening the definition of elevated basics.
Broadening the definition of elevated basics.
It's hard to get any more air than this.
It’s hard to get any more air than this.
Walk on the wild side.
Walk on the wild side.
Keep it neutral and easy up top if you want your shoes to pop.
Keep it neutral and easy up top if you want your shoes to pop.
Take flight. Ride in Jordans.
Take flight. Ride in Jordans.
Think there's a more bougie way to basics?
Think there’s a more bougie way to basics?
When the warm-up becomes the heat up.
When the warm-up becomes the heat up.
New whip with the red brakes.
New whip with the red brakes.
Nigel Sylvester showing the cozy way to elevate your street style.
Nigel Sylvester showing the cozy way to elevate your street style.

Études and adidas Partner for Ultra Boost Uncaged Collaboration

Parisian-based Études has joined forces with adidas Consortium for one of the better Ultra Boost Uncaged colorways we’ve seen in some time.

Originally released in 2015 as a variation of the Ultra Boost proper, the Uncaged has been largely absent in recent times. Returning to grace with this collaboration, the textured blue Primeknit design is filled with white stars and black color Boost below. Generally themed to fit a Parisian aesthetic, the shoe will release alongside a pack-away rain cape.

Études x adidas Ultra Boost Uncaged
Études x adidas Ultra Boost Uncaged

In greater context, the blue used in the shoe is central to adidas’ history and a shade they’ve favored for decades. Look for the Études x adidas Ultra Boost pre-release on September 8 and globally at Consortium retailers on September 15.

Études x adidas Ultra Boost Uncaged

Release Date: September 8, 2018
Price: $ 220

Études x adidas Ultra Boost Uncaged
Études x adidas Ultra Boost Uncaged
Études x adidas Ultra Boost Uncaged
Études x adidas Ultra Boost Uncaged
Études x adidas Ultra Boost Uncaged
Études x adidas Ultra Boost Uncaged

Jimmy Garoppolo Joins Jordan Brand

San Francisco 49ers quarterback Jimmy Garoppolo has signed an endorsement deal with Jordan Brand, according to a new report by ESPN. Garoppolo and other newly signed Jordan Brand athletes will be officially announced before the start of the NFL regular season next weekend.

Growing in up Arlington Heights, Illinois, a Chicago suburb, Garoppolo, 26, has been a fan of Jordan Brand as far back as he could remember. Thus, his signing with the brand holds unique sentimental value. “Since I got in the league, it was one of my dreams to be with Jordan and it came true, so I’m pretty excited about it,” Jimmy told ESPN.

Waking up to Xmas morning like

A post shared by Jimmy Garoppolo (@jimmypolo10) on

Garoppolo is still riding high off of his five-game win streak for the Niners at the close of last season. He was traded to the 49ers last October after backing up Tom Brady in New England.

Jordan Brand was always Garoppolo’s first choice as an endorser. Given his hometown, love for Michael Jordan, and other Chicago sports heroes, the stars were aligned through Jordan Brand. However, he was presented by others including Under Armour, Adidas, and Nike last spring. Around that time, Jordan Brand allowed the quarterback to test out Air Jordan cleats (although he considers the Air Jordan 3 his favorite). The writing was on the walls.

Terms of Garoppolo’s budding deal have not yet been disclosed. He did, however, tell ESPN that he’ll be wearing something special during the season opener against the Minnesota Vikings on September 9.

Kanye West Is In Chicago Working On A New Chance The Rapper Album

In 2016, Chance the Rapper let it be known that, “I met Kanye West, I’m never going to fail,” during his scene-stealing verse on Kanye’s “Ultralight Beam.” Over two years later, Chance and Kanye are now collaborating again on a potential album. On Wednesday (August 29), West revealed to Fox 32 News the reason he’s in Chicago: ”I came by here with Chance to work on his album.”

Then early this morning (August 30), Kanye posted a video of him chopping up a Michael Jackson sample in honor of the legendary pop singer’s birthday. The only other person in the visual is Chance bobbing along to the beat. Prolific Atlanta producer Zaytoven also posted an Instagram photo of the two Chicago artists in the studio captioned “YETOVEN THE RAPPER.”

In June, Chano revealed to Peter Rosenberg that ‘Ye was producing a seven-song album for him.

“I’m 30 percent on everything that I’m working on, at least 30 percent,” Chance shared. “Supposed to be working on [the Kanye album] in July. So I don’t know. … We got six songs that are all fire, but I think the album’s going to be more than 14 songs. I think it’s going to be a full thing.”

Between the rumored Chance and Childish project and a Kanye-produced album, the young Chicago activist might steal our attention for the remainder of 2018.

Shoe City x EAT x New Balance 990v4 Collab Drops Today

Continuing its run as one of New Balance’s best new modern-day silhouettes, the 990v4 is the subject of the brand’s latest collaboration with DMV streetwear brand EAT and retailer Shoe City.

EAT, which stands for “Elevate All the Time,” brings vibrant yellow, blue and red shades to the budding “dad shoe” in an effort to defy conformity and mediocrity. Each of those glowing shades is done in premium pigskin suede with grey mesh underneath. This limited edition collaboration is scaled to just 1,000 pairs total. Full family sizing will be available.

Shoe City x EAT x New Balance 990v4
Shoe City x EAT x New Balance 990v4

The Shoe City x EAT x New Balance 990v4 will be available now for $ 200 exclusively at Shoe City locations in Baltimore, DC and Virginia as well as online at YCMC.com. Grade school sizing ranges from $ 80-$ 100.

Shoe City x EAT x New Balance 990v4
Shoe City x EAT x New Balance 990v4

Kanye West Gets Candid About The Cold War Between Him And Drake

Drake and Kanye West have been in a prolonged cold war ever since the release of Pusha T’s “The Story of Adidon.” The dis track revealed to the world that Drake had a son, and since then, Graham has been taking shots at Kanye. Recently, at the Chicago stop of the Aubrey & The Three Amigos tour, Drake rapped that “Kanye flopped,” adding to the long list of not-so-subtle shade. Finally, West responded this week during an interview on the 107.5 WGCI Morning Show.

“I was thinking just my mood, lik,e when we was talking about the Drake thing, like it hits me in a really sensitive place,” West told the hosts. “Cause you hang around people and they come to your house, be around your family and this and that, and then they get mad about a beat and they send purple demon emojis. I don’t play like that. I don’t play in that place. I don’t understand that. I’m not a gangsta like that. Look, it ain’t no beef. Ain’t nobody got beef. Ain’t nobody going to jail.”

As the conversation progressed, the Chicago mogul discussed where he thought Graham was insensitive and the idea of reconciling the relationship.

“We all got love for Drake,” he continued. “We understand that he got upset about it. I feel that it was insensitive for him in any way stress me out anyway after TMZ, while I’m in Wyoming, healing, pulling all pieces together, working on my music. You know, we’ll reconcile that one day, because we got to. Because we got work to do.”

In a Rolling Stone interview, Malik Yusef, a frequent West collaborator, discussed the potential of the Chicago artist hearing Drake’s “March 14.” Scorpion‘s closing track found Drizzy rapping about the experience of having his first child.

“I was not there, but I do know that story: [Drake] played early versions of those songs and so on and so forth,” Yusef said.

Kanye also denied any involvement in giving Pusha T information about Graham’s then-unknown child.

“No I didn’t,” West said emphatically. “Don’t pull me into this conversation. Like, I’m ‘Ye. I got major things to do other than to be telling him some information about Drake.

Kylie Jenner Joins adidas

Kylie Jenner is officially Team adidas. The beauty mogul/modern model let the world know today that she’s on board as an ambassador of The Three Stripes by posting a video with the announcement on her IG story, wearing the recently released adidas Falcon.

Some would say that Kylie to adidas was many months or more so years in the making. When the youngest Jenner first signed a partnership with PUMA in 2016, her brother-in-law Kanye West was vocally critical of the assumed but then unannounced move as Team Yeezy was intended to house the Kardashian/West/Jenner family as a whole.

Kanye West Tweet

The Kylie x PUMA partnership in 2016 lasted the course of the year with Jenner appearing as a model in marketing efforts for the brand while also wearing select shoes and slides in public and on IG.

By 2017, Kylie would be seen wearing Yeezys on the regular — among other brands — all but confirming an end to the PUMA partnership and a focus on the family’s footwear line. In May of 2017, big sister Kendall would make it official with adidas as an ambassador while Kylie would remain a wearer of Yeezy/Calabasas kicks but a free agent where a deal was concerned.


Kylie Jenner in the “Dark Grey” Travis Scott x Air Jordan 4

In 2018, Kylie proved the first person to don what looks to be the last of three Travis Scott x Air Jordan 4 collaborations. While her significant other is famously a Nike Boy with JB ties, Jenner juicing the Stripes for the duration of her deal sees the Forbes cover star continuing to make moves.

chillin in my @fashionnova

A post shared by Kylie (@kyliejenner) on

While details regarding the 2018 Kylie Jenner x adidas partnership have not been disclosed by the star or the Stripes, one would imagine Jenner would serve as the face and feet of trending ’90s nostalgia models like the Falcon and Yung-1 while her sister Kendall continues to front classic styles such as the Stan Smith and the Forum. Keep it locked to Nice Kicks for updates.

Lil Xan On His New Song With Noah Cyrus: ‘I Fell In Love Really Fast’

It’s an exciting time to be Noah Cyrus and Lil Xan. Just hours after dropping their first collaborative track, the couple made their red pink carpet debut at the MTV Video Music Awards on Monday night (August 20).

While speaking to MTV News before the show, Xan and Noah talked up “Live or Die,” a mellow love song that finds them promising, “When you lay by my side / I see the whole world through your eyes / Ride or die, you and I.”

“We dropped it at midnight. It’s doing terrific. It’s a romantic, love kind of song. You know, I just fell in love with this girl really fast,” Lil Xan said, while Cyrus gushed beside him.

She added, “We wrote it really quick. We wrote, like, three songs in a week, and this was the one that we decided to put out. And we love it.”

As for those other two songs, the 18-year-old pop star and 21-year-old rapper — who confirmed their relationship with some Instagram PDA at the end of July — are still deciding how they’ll be released. They insist fans will hear the tracks eventually, and, in fact, an entire joint project (credited to both “Diego and Noah,” she said) may already be in the works.

“Some will go on her album, some will go on my album,” Xan explained. “And then we’re just going to continue making great music and keep on vibing. … A three-song EP, five-song EP — we’re so down for that.”

Check out “Live or Die” below, and keep those eyes peeled for more new music from Xan and Noah (#Xanoah?) — it sounds like these lovebirds are having quite the creative streak.

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