Founder + Publisher:
George Kiel III
Video + Visuals:
adidas Originals presents another strong offering into this winter’s highly competitive sneakerboot game with the ZX Trail Boot GTX. In the on-trend all-black look, the rugged ZX Trail Boot features a mid-top silhouette re-imagined from the classic ZX running shoe line, complete with GORE-TEX lining to keep your feet warm, dry and protected all winter long. A lugged outsole adds plenty of traction, while the upper receives a die-cut RPU cage for durability and and style. Loof for the adidas ZX Trail Boot GTX at select adidas Originals retailers like Crooked Tongues soon.
NIGO Explains How Tokyo’s Fashion DNA Is Ingrained In His 2014 Fall/Winter adidas Originals Collection
Leading up to the launch of his exclusive collection with adidas Originals, NIGO shares details on how Japanese fashion has influenced the adidas Originals by NIGO line. While known in the past for his signature all-over-print graphics, NIGO speaks on how his interest in “basic fashion,” which is not concerned with seasons or eras, helped shape a collection that could be worn by a wide range of people, from children to adults. Further elaborating on his design approach, NIGO tips his hat to the ’80s Tokyo era, in which mixing of many different fashion looks and concepts took place, to support his design concept to utilize silhouettes and inspiration from the past while adding personal details and modernizing the fit of each piece. The adidas Originals by NIGO collection is set for a worldwide release on October 24 at select adidas Originals stocklists.
Is Reebok on the move? According to reports from The Wall Street Journal and an article by The Boston Globe, Hong Kong private-equity investor Jynwel Capitol is looking to make a $ 2.2 Billion bid on the company with help from funds affiliated with the government of Abu Dhabi.
Reebok is currently owned by the adidas Group, who acquired the brand in 2006 for $ 3.8 Billion. While Reebok could be moving from adidas, the Boston Globe report suggests that Reebok would not be moving from their strategy. According to the article, the move would provide Reebok with more financing towards marketing and the opening of new stores, with all of Reebok’s executives expected to be kept on board. Keep it locked to Nice Kicks for more updates on this developing story.